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CLDC Australia

• 12 months •
6580%
Organic Traffic Inc. 9 Months
+450
New Keywords In 60 days
+550%
New Customer Acquisition

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    Digital Transformation

    Research and Development

    The Client

    CLDC isn't your average dental practice. They stand out as one of Melbourne's premier destinations for aesthetic and general dentistry, boasting over 80 years of combined experience from their team of pioneering and educator clinicians. Led by the renowned Dr. Yvonne King, recognized as a leading figure in Australian aesthetic dentistry, CLDC prioritizes minimally invasive and innovative techniques.

    Their mission is simple: to create beautiful, healthy, and functional smiles for their patients. They achieve this through a holistic approach, encompassing cosmetic, general, orthodontic, laser, implant, and specialized dentistry treatments. Combining cutting-edge technology with artistic expertise, CLDC ensures each patient receives the highest quality dental care tailored to their individual needs, lifestyle, and budget.

    More than just aesthetics, CLDC prioritizes patient comfort, safety, and satisfaction. They believe in empowering patients through education and transparency, showcasing real-life results to help individuals confidently choose the treatment plan that best suits their goals.

    The Challenge: Standing Out in a Competitive Market

    Despite their established reputation and expertise, CLDC faced several challenges in maintaining their position as a leading aesthetic dental practice in Melbourne:

    • Intensifying competition: The Melbourne dental landscape is saturated with established practices, making it increasingly difficult for CLDC to capture the attention of potential patients.

    • Limited online presence: While their website offered basic information about their services, it lacked a strong online presence and struggled to attract organic traffic through search engines.

    • Reaching the right audience: CLDC needed to effectively target their ideal patients - individuals seeking advanced aesthetic and general dentistry solutions - within the broader online dental market.

    • Communicating unique value proposition: Highlighting their commitment to minimally invasive techniques, cutting-edge technology, and personalized care amidst a sea of competitors presented a significant challenge.

    These factors combined limited CLDC's ability to reach new patients, showcase their unique offerings, and ultimately, achieve their full growth potential.

    What We Did: Crafting a Comprehensive Digital Strategy

    To address CLDC's challenges and elevate their online presence, BoomeRank implemented a multifaceted digital marketing strategy:

    SEO Optimization: We conducted in-depth keyword research to identify relevant search terms used by potential patients seeking aesthetic and general dentistry services in Melbourne. We then optimized CLDC's website content, including meta descriptions, title tags, and internal linking structure, to improve search engine ranking and organic traffic.

    Content marketing: We developed a strategic content plan to establish CLDC as a thought leader in the dental industry. This included creating informative blog posts, patient testimonials, and engaging social media content that showcased their expertise, treatment options, and patient success stories.

    Paid advertising: To reach a wider audience and target specific demographics, we launched targeted Google Ads and Facebook Ads campaigns. These campaigns focused on relevant keywords and user interests, ensuring CLDC reached individuals actively searching for dental services in their local area.

    Website optimization: We analyzed user behavior and website traffic data to identify areas for improvement. This involved optimizing website loading speed, enhancing user experience, and ensuring mobile-friendliness to cater to the growing trend of mobile search.

    The Results

    BoomeRank's comprehensive digital marketing strategy for CLDC yielded impressive results, significantly enhancing their online presence and driving patient growth:

    🢂 Organic traffic surge: CLDC's website traffic skyrocketed, experiencing 6,580% increase in monthly visitors in just 9 months. This translated to a wider audience discovering CLDC's services organically through search engines.

    🢂 Top ranking achievements: Through strategic keyword optimization, CLDC secured top positions in Google search results for several key search terms related to aesthetic and general dentistry in Melbourne, significantly increasing their visibility to potential patients actively searching online.

    🢂 Patient acquisition boost: The targeted advertising campaigns successfully generated a substantial increase in qualified leads, with CLDC experiencing a 550% growth in new patient inquiries compared to the previous period.

    🢂 Brand awareness amplification: CLDC's engaging content marketing strategy not only attracted new patients but also established them as a trusted resource within the dental community, fostering brand awareness and solidifying their reputation as a leading provider of advanced dental care.

    These combined results empowered CLDC to achieve their goals, attracting more patients, showcasing their expertise to a wider audience, and ultimately experiencing significant growth within the competitive Melbourne dental market.

    At BoomeRank, we understand the unique challenges faced by dental professionals in today's competitive landscape. We leverage our expertise in SEO, content marketing, and targeted advertising to help you attract new patients, showcase your unique value proposition, and achieve sustainable growth.

    Contact BoomeRank Today! and let us craft a customized digital strategy that propels your practice to the forefront of online visibility and patient acquisition. Together, we can turn your vision for success into a reality.

    Usability First

    Crafting the User Experience

    A Look at the Design Decisions for CLDC Australia.

    Digital Experience

    Explore the creative process

    The BoomeRank way, where ideas come back stronger, and problems face extinction.

    01

    Know your audience, gather insights, craft targeted tactics.

    02

    Define goals, choose channels, create valuable content.

    03

    Launch, analyze, optimize for sustained engagement.

    So how Far is BoomeRankFar?

    Ditch the mediocre, own your market. We’re your secret weapon, a team of battle-tested veterans unleashing data-driven campaigns that rewrite the rules of the game.