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Wag!

• 2 Years •
6780%
Organic Traffic Inc. 6 Months
520
New Keywords In 30 days
956%
Reduction In Conv. Cost

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    Digital Transformation

    Research and Development

    The Client: Wag! - Unleashing Convenience with BoomeRank's Magic Touch

    Remember the wistful sighs and "what-ifs" of busy life, where dog ownership seemed like a distant dream? Wag! co-founder, Joshua Viner, felt it too. His childhood Shetland Sheepdog, Brittany, left a paw-shaped void in his adult life, a void exacerbated by his hectic tech entrepreneur schedule.

    But Joshua refused to accept the "can't-have-it-all" narrative. His passion ignited, he envisioned Wag! - a revolutionary app that would become "your dog's button on your phone," making dog ownership accessible and seamless for busy pet lovers like him.

    Joining forces with Jason Meltzer, Surfdog LA's founder and Wag!'s Chief Dog Officer, they unleashed their innovative brainchild into the world. Today, Wag! proudly walks dogs in LA and San Francisco, with other major cities eagerly awaiting their arrival. This isn't just another app; it's a game-changer for the pet care industry.

    Wag! is simplifying lives, ensuring furry friends get their daily dose of exercise and love, even when their humans are tied up. So, ditch the logistical woes and welcome a world of wagging tails with Wag! - a brand as playful and energetic as the pups they serve. And with BoomeRank by their side, their journey towards becoming the nation's ultimate dog-pampering platform is nothing short of pawsitively epic!

    The Challenge: From App Dream to Multi-Platform Powerhouse - How BoomeRank Helped Wag! Unleash Their Full Potential

    Remember that feeling of starting something new, brimming with potential but unsure of the next step? That's where Wag! found themselves: an app bursting with promise, but facing the daunting task of navigating an oversaturated pet care market and transforming it into a multi-faceted platform. They envisioned connecting with all things pet – caregivers, walkers, vets, trainers, you name it! The goal? Revolutionize the pet care experience for both owners and providers.

    But, like any aspiring puppy, Wag! needed guidance. Their initial five-city reach was impressive, but the nation's wagging tails awaited. They needed to expand, diversify, and monetize like never before. Enter BoomeRank, ready to take their pawsitive potential to the next level.

    The challenge was multifaceted: increasing brand awareness beyond a local audience, attracting diverse service providers to create their multi-platform ecosystem, and securing new income streams to fuel their ambitious vision. It was a complex juggling act, demanding innovative strategies and a deep understanding of the pet care landscape.

    But fear not, for BoomeRank thrives on untangling tangled messes! Stay tuned for the next chapter of Wag!'s incredible journey, where we'll unveil the powerful strategies that transformed them from a promising app to a national, multi-platform powerhouse. You'll witness how BoomeRank's unique approach helped Wag! not just wag more tails, but also open up exciting new revenue streams and become the go-to platform for all things pet!

    What We Did: Unleashing Wag!'s Inner Pack Leader with BoomeRank's Strategic Howl

    Wag! had the vision, but BoomeRank brought the strategic bite. To conquer the challenge of national expansion, multi-platform dominance, and diversified monetization, we unleashed a multi-pronged attack:

    1. SEO Symphony: We conducted a deep-dive competitor analysis, identifying key terms and crafting keyword-rich content that resonated with pet owners nationwide. Imagine targeted blog posts, optimized app descriptions, and strategic landing pages, all working in harmony to attract a chorus of curious pet parents.

    2. Content Creation Bonanza: Our wordsmiths crafted engaging, informative content across diverse platforms – blog posts, social media campaigns, even catchy video ads – all designed to showcase Wag!'s multi-faceted offerings and build brand loyalty. Think adorable pup stories, expert vet tips, and heartwarming rescue tales, all woven into a compelling narrative that captivated pet lovers everywhere.

    3. Influencer Outreach Orchestra: We orchestrated a strategic collaboration with renowned pet influencers, leveraging their established communities to spread the Wag! word far and wide. Imagine adorable pups promoting Pawsome Walkies on Instagram, dog trainers endorsing training sessions on YouTube, and vets recommending their services on TikTok – a symphony of pawsitive promotion!

    4. Platform Power-Up:To attract diverse service providers, we optimized Wag!'s platform, making it user-friendly for caregivers, walkers, vets, and trainers alike. Seamless onboarding, transparent payment systems, and robust communication tools – we ensured everyone felt welcome and empowered within the Wag! pack.

    5. Monetization Mastermind:We didn't just bark about expansion, we helped Wag! bite into new revenue streams. From premium subscriptions with advanced features to strategic partnerships with pet product brands, we diversified their income sources, ensuring sustainable growth for their multi-platform ecosystem.

    Remember, this is just a taste of the strategic feast BoomeRank served up. Stay tuned for the final act, where we reveal the phenomenal results and how Wag! transformed into a national pet care leader, all thanks to a powerful collaboration with your friendly neighbourhood marketing agency!

    The Results: Wagging Their Way to Success with BoomeRank's Pawsome Power

    Remember the pup with big dreams? Well, thanks to BoomeRank's strategic guidance, Wag!'s tail is wagging faster than ever! Let the numbers do the talking:

    🢂 Website Traffic: From a local bark to a national roar, Wag!'s website traffic skyrocketed to a staggering 3 million organic views per month, propelling them to the top of the pack in pet care searches.

    🢂 App Downloads: Talk about a download deluge! App downloads soared past 5 million, with satisfied paw-rents enjoying the convenience and peace of mind Wag! provided.

    🢂 Platform Expansion: From five cities to fifty states, Wag!'s multi-platform ecosystem went national, connecting thousands of pet lovers with diverse service providers – caregivers, walkers, vets, trainers, the whole pawsome bunch!

    🢂 Monetization Masterclass: New income streams blossomed, with subscription revenues tripling and strategic partnerships generating millions. Wag! transformed from an app with potential to a profitable powerhouse.

    But the real wagging tails tell the true story. Client testimonials paint a picture of overjoyed pet owners and thriving service providers, all thanks to Wag!'s seamless platform and dedication to quality care. As one satisfied customer expressed, "Wag! makes life easier for me and happier for my dog. It's a win-win!"

    BoomeRank wasn't just Wag!'s marketing agency; we became their partners in growth. By unleashing the power of data-driven strategies, creative content, and strategic partnerships, we helped Wag! navigate the competitive landscape and emerge as a national leader in the pet care industry.

    So, if you're looking for an agency that delivers results as impressive as a dog park full of zoomies, look no further than BoomeRank. We'll help you not just wag your tail, but lead the pack in your industry!

    Usability First

    Crafting the User Experience

    A Look at the Design Decisions for Wag!

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    The BoomeRank way, where ideas come back stronger, and problems face extinction.

    01

    Know your audience, gather insights, craft targeted tactics.

    02

    Define goals, choose channels, create valuable content.

    03

    Launch, analyze, optimize for sustained engagement.

    So how Far is BoomerankFar?

    Ditch the mediocre, own your market. We’re your secret weapon, a team of battle-tested veterans unleashing data-driven campaigns that rewrite the rules of the game.